OCJIMMY
I Like My Bike
I like 'em.
I think the scooter market needs a shaking up and I believe BMW has done that.
C'mon guys, think....
This scooter isn't really for you. You have bikes, you ride 'em.... Nothing is gonna change that.
These scooters are for first-timers. People new to the concept of two wheeling and also attracted to the BMW Brand.
I think it's a brilliant move by BMW. Remember, BMW's already owns the male 45-65 market of Motorbikes. They've been trying to expand their market. They release the S1000RR. It's a huge success. It's the #1 selling bike from BMW defeating the mighty R1200 GS.
This attracted a huge group that previously wouldn't consider BMW.
With the scooter, I believe BMW will do it again.
The scooter should be taken seriously. It's not necessarily for us motorbike riders, but many of the scooter buyers may be motorbike buyers tomorrow.
Best,
Jimmy
I think the scooter market needs a shaking up and I believe BMW has done that.
C'mon guys, think....
This scooter isn't really for you. You have bikes, you ride 'em.... Nothing is gonna change that.
These scooters are for first-timers. People new to the concept of two wheeling and also attracted to the BMW Brand.
I think it's a brilliant move by BMW. Remember, BMW's already owns the male 45-65 market of Motorbikes. They've been trying to expand their market. They release the S1000RR. It's a huge success. It's the #1 selling bike from BMW defeating the mighty R1200 GS.
This attracted a huge group that previously wouldn't consider BMW.
With the scooter, I believe BMW will do it again.
The scooter should be taken seriously. It's not necessarily for us motorbike riders, but many of the scooter buyers may be motorbike buyers tomorrow.
Best,
Jimmy