brownie0486
Well-known member
When bmw agreed to supply the GS for the "long way down" run made by Ewan McGregor and Charley Boorman, Little did they know that those two would elevate the GS to the status it holds today. Cost/benefit couldn't have been analyzed. They took a chance supplying the bikes, support throughout their trip, etc.It has been my experience that companies make decisions based primarily on a positive cost/benefit analysis. For BMW to do something unique in terms of styling/performance/features for the MOA they will need proof of potential sales.
Does it necessarily have to be special paint? Could it be simply a sticker that denotes that the bike came with an included MOA membership..possibly offered by the MOA at a reduced rate - an introductory offer to entice rather than reward.
One of the two bikes they used sold for 85K euros, the other went back to bmw in Germany and is on display. I think the two approached KTM first, and they declined to provide bikes. Look at the mistake they made, and likely because the cost/benefit couldn't be analyzed on such a unique proposed run by two guys and camera's.
I think someone at bmw motherland could be convinced to make a small run of custom paint schemed special edition moa bike, to honor those who have spent their money with bmw instead of Honda, Kawi's etc. Maybe as a brand/moa member loyalty promotion. They wouldn't lose a dime on the special edition if the graphics were nice, and place on the right model.