As I was doing my 3.5-hr drive to business meetings, I noticed that the Ford Fusion rental car had "modes" that I could select or allowed me to "manually" shift the automatic transmission. I've driven these cars, and similar, several times and they've all offered some variant of these features. Now, at some time, I recall playing with these features in some car and rapidly losing interest. Just like the time I drove a BMW 5-series car with Steptronic transmission, shifted the transmission once or twice and completed the test drive driving the car as a ubiquitous automatic. My most lasting impression of that test drive............the driver's seat was fantastic. While I have no clue if it was the Ultimate driving machine, it definitely has my vote for Best Butt Cupper!
But, I regress. So, from my perspective, if the action isn't real/necessary for the vehicle to be functional, it's just a form of amusement. Much like playing a video game or, perhaps, like those people that find relationship happiness with an inflatable partner. It fulfills a need without all the effort. Unfortunately, in my opinion, that effort provides the context for the experience and without context, the experience is just time spent.
From this perspective, I find little value in the digital data screens which now adorn some BMW bikes. It's great that they can do that, but shouldn't the design objective be clear/ concise delivery of pertinent information vs ambiguous techno wizardry?